Following up 2016's hit Go Figure and 2018's Sunday Times bestseller Seriously Curious, another collection of astonishing bite-sized explainers from the Economist.
Useful, useable, desirable: like three legs of a stool, if your library is missing the mark on any one of these it's bound to wobble. This primer identifies 19 crucial touch points such as the library website, email, furniture, parking, events, and newsletters. The authors explain why each is important to your library's members and offer guidance on how to make improvements.
How much do you really know about the user experience of your library spaces and services? Do you observe and record your users' behaviour? Do you gather as much qualitative data as quantitative? Are you engaged in user research beyond traditional surveys?
Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.
A comprehensive guide to qualitative research methods in user experience (UX), the interaction between humans and digital products, designed for media and communication students.