Using their expertise as supervisors and researchers, the authors provide readers with the frameworks and the theoretical and practical guidance needed to turn a good idea into a good question and a good question into successful research.
Part-biography, part-political thriller, The Unaccountability Machine is a rousing expose of how management failures lead organisations to make catastrophic errors
Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.
A comprehensive guide to qualitative research methods in user experience (UX), the interaction between humans and digital products, designed for media and communication students.
A comprehensive guide to qualitative research methods in user experience (UX), the interaction between humans and digital products, designed for media and communication students.
This follow-up to the successful "Visual Aid" delves deeper into the factual world, looking at the informative, useful, and quirky things that people have been told, may have once known, or probably should know. Illustrations throughout.